Apple Unveils New iMacs with M4 Chips: A Game-Changer in Desktop Computing
Cupertino, California – October 28, 2024 – Apple has once again raised the bar for desktop computing with the announcement of its latest iMacs, powered by the revolutionary M4 chips. These new iMacs are not just faster; they are a quantum leap in performance, boasting speeds up to 6x faster than the most popular Intel iMacs, 2.1x faster than the iMac with the M1 chipset, and 4.5x faster than the most popular Windows all-in-one offerings.
The new iMacs come in a vibrant array of colors, including a bright yellow and purple, adding a splash of personality to any workspace. The sleek, ultra-thin design remains unchanged, but the internal upgrades are nothing short of impressive.

Performance and Features:
- M4 Chip: The M4 chip is the powerhouse behind the new iMacs, delivering unparalleled performance for both everyday tasks and demanding workflows. Whether you’re multitasking between apps, browsing the web, or editing high-resolution photos and videos, the M4 chip ensures a smooth and efficient experience.
- Apple Intelligence: Built with Apple Intelligence, the new iMacs offer advanced AI capabilities, making them the best all-in-one desktops for AI-driven tasks.
- Display and Camera: The 24-inch 4.5K Retina display now includes a nano-texture glass option for reduced glare, and a new 12MP Center Stage camera with Desk View enhances video conferencing.
- Connectivity: With up to four Thunderbolt 4 ports and color-matched accessories, including USB-C connectivity, the new iMacs are ready for all your peripherals.
Availability and Pricing: The new iMacs are available for pre-order starting today, with availability from November 8, 2024. Prices start at $1299, with configurations up to 32GB of unified memory.

Apple’s Senior Vice President of Hardware Engineering, John Ternus, said, “With the incredible performance of the M4 chip and the vibrant new colors, the new iMac changes the game once again. It’s perfect for families, entrepreneurs, and anyone who wants a powerful yet stylish desktop.”
The new iMacs are a testament to Apple’s commitment to innovation and performance, making them a must-have for anyone looking to upgrade their desktop computing experience.
Are you excited about the new iMacs? Do you think the vibrant colors will catch on?